Dana White Predicts Rousey-Cyborg Will Do Over 2 Million Buys On Pay-Per-View


UFC President Dana White appeared on the Jim Rome Show on Wednesday and made a very bold prediction about a fight that we’re not even sure is ever going to happen yet.

Rome asked White who he felt would win between UFC Women’s Bantamweight Champion Ronda Rousey and Invicta FC Featherweight Champion Cristiane “Cyborg” Justino.

“I don’t know [who wins], I think that’s why the fight is so exciting,” said White. “There’s no denying that Cyborg’s a beast, man. She’s tough, and many people believe — including me — that Ronda’s the best in the world and the best female fighter ever.”

White continued, “So it’s one of those fights that’s very intriguing. And I’ll tell you this, Jim, when that fight happens I guarantee you that fight does over two million pay-per-view buys. It will be massive.”

White also spoke about what a pleasure it is to work with Rousey, revealing that she makes over three million dollars in sponsorships alone.

“She’s laser-focused on her career and what she wants to do,” he said. “None of these guys want to do PR; she’ll do any PR you ask her to do. She’ll even do PR to try and help somebody else’s fight. We need her to do things, a lot of activation with sponsors…no problem, she’s there. And then when she leaves the sponsors call her and say she was unbelievable to work with. I mean, that woman is making over $3 million dollars a year in sponsorship.”


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