I understand Rampage being worth alot of money once he is popular in the US (and thereby a draw) but at the moment he is unknown outside of the die-hard fans. The same honestly goes for Bas, we all want to see him fight but the average UFC fans (who are the ones who pay the bills in the end because there are so many of them) have no idea who either of them are.
In my opinion the WFA did horribly from a business perspective with this event. They obviously lost a ton of money with this event and probably didn't draw in too many fans other than die-hard fans who would have supported them anyways. In my opinion they are going to need a TV deal to survive in any sort of long run.
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