He's definitely guaranteeing a large percentage of the die-hard fan base. Now that in comparison to the entire casual fight audience due to national TV exposure isn't much since there's over a million in the casual fan dep't, but the hardcore fan base is still at the least a few hundred thousand, which is succesful enough for PPV buys. UFC is coming off 400,000 on the last official estimate in, (not UFC 60, I think it's for 59) so if WFA can put up anything over 150,000 they've done a hell of a job. But I haven't seen much advertising for the show yet outside the internet, so I'm kind of worried how they're handling everything. The internet alone isn't going to cut it, it's got to be put out there as something important - which it is.
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