Dave Meltzer, the MMA industry’s wiz with PPV numbers and ratings, estimated early that PPV numbers for the card would pull somewhere in the 200,000-300,000 buys, similar to the numbers that Jose Aldo and Frankie Edgar pull. That number has apparently been crushed.
Meltzer now believes that Rousey has drawn somewhere between 400,000-500,000 PPV buys for her history setting UFC debut against Carmouche. Meltzer is also stating that DirecTV has claimed that UFC 157 has sold more HD Telescast buys than any other UFC PPV in the history of the company. That is saying something huge! In other words, Rousey, in terms of PPV buys, may be for real.
Meltzer explained that if Rousey can continue her winning ways and keep defending her UFC strap successfully that she can easily become the UFC’s fifth biggest PPV draw. Currently the list consists of GSP, Jon Jones, Anderson Silva, Cain Velasquez, and now Ronda Rousey.