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Thread: UFC boss Dana White: Bellator MMA 'never going to be as good as us'

  1. #1
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    Default UFC boss Dana White: Bellator MMA 'never going to be as good as us'

    UFC boss Dana White: Bellator MMA 'never going to be as good as us' | News

    "They're never going to be as good as us," UFC President Dana White told MMAjunkie.com (UFC blog for UFC news, UFC rumors, fighter interviews and event previews/recaps). "This is what we do 24 hours a day, seven days a week. Christmas. Easter. Let Christmas time come. Viacom shuts down from Dec. 3 to after the new year and then all the big holidays in between. Christmas? I'm on the f---ing phone on Christmas. Easter? I'm on the phone. Thanksgiving? I'm on the phone. Bad s--t happens in our business every day, and if something real bad happens, I'm on a f---ing plane on Christmas Day flying to fix it. That's the difference between us and everybody else.

    "Nobody's ever going to outwork us or outhustle us. That's just never going to happen. It's impossible."

    Launched in 2009 as Bellator Fighting Championships, the California-based promotion promised a new kind of organization that would rely solely on tournaments to produce champions and contenders, effectively taking politics out of the matchmaking equation. The company developed a small following despite bouncing around from ESPN Deportes to FOX Sports Net to MTV2 in its early season.

    At the time, the notoriously competitive White largely elected to ignore Bellator's efforts, even pointing out the need for smaller promotions to give talent a place to develop before ultimately making it to the UFC. But that attitude has changed in recent times.

    In 2011, the UFC left its longtime cable home of Spike TV in order to sign a lucrative multi-year deal with FOX, which brought the promotion to network television. That left a hole in Spike TV's programming lineup. Parent company Viacom quickly addressed that need by purchasing a majority stake of Bellator and shifting the promotion to Spike TV airwaves the moment existing contracts allowed.

    While that move certainly must have irked White, it was Viacom President and CEO Philippe Dauman's claim to the New York Times that "in airing UFC fights and reality shows, Spike really built UFC from almost nothing" with which the UFC boss really takes exception. After all, while Spike TV did, indeed, air the original season of "The Ultimate Fighter" – the program largely credited for launching the UFC's current popularity boom – the network did so only as a time-buy agreement.

    "We're the original," White said. "We invested in this thing and believed in it when nobody else did. Viacom MMA, they're just a 'me, too.' They didn't believe in this thing when we pitched them 'The Ultimate Fighter.' They didn't believe in it so much that we had to invest $10 million into that show, and then they liked it a lot better after that happened. But they never got it, and they never will."

    Both the UFC and Bellator are in the middle of key projects and product changes. Bellator's live events are in a bit of a holding pattern during a two-card "Summer Series" session ahead of fall's Season 9 lineup. However, they recently launched "Fight Master," a new reality competition series that borrows elements of "The Ultimate Fighter" while also offering its own twists on the concept.

    Meanwhile, the UFC will see all of its cable programming switch in August from FOX-owned channels FX and FUEL TV to the soon-to-launch FOX Sports 1 channel, which White believes will prove hugely beneficial to the promotion.

    But White said he doesn't view Bellator MMA as competition. With his programming now alongside mainstream sports like the NFL and Major League Baseball, White said that's where his focus lies. After all, when you're setting venue records for live gates, the scope of competition changes."

    "We just beat the Rolling Stones in Winnipeg," White said. "I'm not just trying to beat Viacom MMA or any of these other guys. I want to beat the f---ing Rolling Stones. I want to beat Major League Baseball on Wednesday night if they're going head-to-head with us in the timeslot. I want to beat the NFL someday. I want to beat everybody. I want to win."

    So far, White's track record is pretty solid. WIth 12 years in charge of a company that was once bordering on bankruptcy and now boasts billion-dollar valuations, the UFC boss said it's those roots in the sport that will keep the UFC in its current position as industry leader.

    "What makes us different than all these other MMA guys is we got into this thing when nobody else believed in it," White said. "There were very few fans. The first pay-per-view we produced did 17,000 buys. That's how many fans were out there. It's not like we didn't spend the money and market it or get it out there, but 17,000 people bought the pay-per-view. Now look where we are.

    "That's the difference between us and everybody else. We believed in this thing when nobody else did."
    And if you want beef, then bring the ruckus

  2. #2
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    Maybe they won't. But they sure are a breath of fresh air to the sport. I like their format. It has its drawbacks but at least they aren't handing title shots to any undeserving jackass with a big mouth.

    Also their presentation has really improved with the move to spike. I couldn't stand watching the low def show on MTV. I felt like I was watching amateurs shot on a home video camera.
    "He's got big balls. I like that." -Josh Koschek on Frank Trigg's balls.

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    Ain't nobody gonna beat the NFL sorry White. If I had to chose UFC or football I'd chose football all day every day.
    "I AM THE PUNISHMENT OF GOD, IF YOU HAVE NOT COMMITTED GREAT SINS GOD WOULD NOT HAVE SENT A PUNISHMENT LIKE ME UPON YOU."

    ~ Genghis Khan

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    I agree that no one is likely to beat the UFC, and Zuffa and Dana poured a lot into it right from the get go. The one thing that Dana fails to mention now is that in 2004, he thought the Ultimate fighter was bullshit when it was pitched. The show was created by Spike and Lorenzo and Dana thought a reality show was a bad idea. That's what ended up launching the UFC!

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    They are already better than UFC in some things.
    Not only brazilians can do this stuff


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    They'll never be as good as UFC. Never.

    Quote Originally Posted by AnchorPunch View Post
    So if I don't sin, when I die, I go to Canada? Right?

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    shut the #@% up boxersise boy...dana white has small penis syndrome...I bet he drives a hummer. Instead of applauding their efforts..we get this.
    Favorite fighters:
    HW- Mir, Brock, Fedor, Cain
    LHW-Shogun, Tito, Mousasi. Rampage
    MW-Hendo, Sonnen, Mayhem M
    WW-GSP, C Condit>Nick diaz, Fitch wonderboy?
    LW-Penn, Edgar, Cerrone, pettis
    FW-Aldo, Homenik,

    Fighters I LOATH 1-BISPING

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    The tournament format is better than anything the UFC is doing. They will almost certainly never be a bigger brand than the UFC, but the tournament format alone makes it more legitimate as a sport than the UFC.
    NWO 4 Lyfe!!!


  9. #9
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    Dana would not be saying this unless they were presenting a threat.
    And if you want beef, then bring the ruckus


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