December 10, 2013
MMA Payout has learned through Nielsen sources that World Series of Fighting’s event on Saturday night received a meager 94,000 viewers. WSOF 7 from Vancouver, BC in Canada competed with a heavy night of college football, boxing and Invicta FC.
WSOF 1 – 198,000 viewers
WSOF 2 – 210,000 viewers
WSOF 3 – 201,000 viewers
WSOF 4 – 264,000 viewers
WSOF 5 – 227,000 viewers
WSOF 6 – 161,000 viewers
WSOF 7 – 94,000 viewers
The 94,000 viewer average is a substantial drop off from its other events. Even WSOF 6, which aired on the same night as the Mayweather-Alvarez fight, garnered 161,000 viewers.
A tough night for WSOF as it competed with championship weekend in College Football, dueling boxing events on HBO and Showtime and an Invicta FC “PPV.” While the event included the amazing Nick Newell, there were no other compelling fights on the card despite crowning a new Featherweight Champion. Was it poor planning that WSOF scheduled its event on the same night as other events or is it a case that the organization has to get dates for events where it can be fit in?
As the WSOF heads into 2014, it will have an opportunity to be on NBC twice. Hopefully, it can sufficiently build interest in its product before both events on the network. Also, let’s hope for WSOF’s sake that the dates do not coincide with other major sporting events.