Chuck Liddell and the UFC were doing some PR work in the Philippines and apparently Liddell is HUGE over there. From UFC.com:

"Chuck is a rock star over here," he said. "He walks in the hotel and there are people all over him, and then we ended up doing a public training session and over 4,000 people showed up at the Mall of Asia just to see him. It was very interesting, even at times a little bit scary because there were so many people there."

"I talked to bunch of people there, but it was really hard because if I got too close to the line, people started piling over security," added Liddell. "It was an interesting thing, how fanatical the fans are. But it's great having the fans behind you, and that they understand that this is a sport and not having that negative look at it. It's always good to have people appreciate you for what you do and the things you've done."

Even a task as mundane as checking into their hotel turned into a big event.

"When we came to the hotel, we checked in about 6:30 in the morning and there were about 20 photographers waiting for us. Then we held a press conference at nine and there were multiple TV stations and reporters. It's beyond the imagination. They have a full day of press for us tomorrow, and I've got to be honest, I knew that we were growing internationally, but I don't think I really had an appreciation for the amount of momentum we truly have until I came over here and saw it for myself."

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