Press Release For Richard Steele's IFO MMA Promotion

Michael Ramer sent along the following:

Hall of Fame Boxing Referee Richard Steele to Broadcast Mixed Martial Arts on HDNet ( Published on 4/23/2007)

Las Vegas, Nevada — April 23, 2007 — Hall of Fame Boxing Referee Richard Steele, who recently retired as arguably boxing’s greatest referee, will now take his legacy to the fastest growing sport on the planet, Mixed Martial Arts (MMA), with the launch of his new promotional venture, Steele Cage Promotions, LLC (, in association with the newly formed sanctioning body, International Fighting Organization (IFO). Steele has formed the venture with Las Vegas businessmen Steve Oshins and Ed Swindle.
To kick off his inaugural MMA promotion, Steele will stay right at home in Las Vegas, the city that made him famous to fight fans around the world and will partner with The Orleans Arena, a place known for putting on great, competitive fights. Appropriately it will be held in Las Vegas on July 7, 2007 or 7/7/7, a lucky number in this gaming community. Look for fireworks to carry over from the 4th of July as the fight card includes such notable fighters as David “The Crow” Loiseau, Marvin “The Beastman” Eastman and Brandon Shelton. Eastman will be fighting for the IFO Middleweight title and Shelton will be fighting for the IFO Featherweight title.

And to raise the stakes, Steele Cage has teamed with Mark Cuban’s HDNet, the leader in high definition programming. Steele stated, “Steele Cage is extremely excited to work with a top notch organization like HDNet and we expect a long and prosperous relationship. I know Mark does everything first class and this partnership will allow our fans who can’t make it to the fights to get the next best thing right from their own home.”

“Mixed Martial Arts events are a key part of our Friday night line-up,” said Mark Cuban, president and co-founder of HDNet. “We're very excited to bring all the intensity of this Steele Cage event to our viewers in brilliant high def.”

About HDNet
HDNet ( provides viewers with the best in original comedy, drama, news, sports and music programming. HDNet is your exclusive, high-definition home for popular, critically acclaimed original programming, including television’s only HD news feature programs “HDNet World Report”, “NASA on HDNet” (presenting live shuttle launches through 2010), and, “Dan Rather Reports” featuring legendary journalist Dan Rather. HDNet presents championship sports coverage featuring the National Hockey League, Major League Soccer, NASCAR Grand National Division, boxing and Mixed Martial Arts; groundbreaking music programming with the HDNet Concert Series featuring leading artists and bands including U2, Eminem, Gwen Stefani and more, plus original music programs “Sound Off with Matt Pinfield”, and True Music w/Katie Daryl”; entertaining interview shows including”Face 2 Face with Roy Firestone” and “Higher Definition”, in addition to fun and irreverent lifestyle programming including “Geek to Freak with Dennis Rodman”, “Deadline!”, “Art Mann Presents”, and “Get Out!” HDNet is also the exclusive high-definition home to the critically acclaimed and award winning programs such as the Emmy Award winning “Arrested Development”, “Star Trek: Enterprise”, “Dead Like Me”, “Smallville”, “Joan of Arcadia”, “Boomtown” and “Andy Richter Controls the Universe”.

Launched in 2001 by Mark Cuban and General Manager Philip Garvin, the HDNet networks are available on Bright House Networks, Charter Communications, DIRECTV, DISH Network, Insight, Mediacom, Time Warner Cable, Verizon and more than 40 NCTC cable affiliate companies. For more information visit