Spike TV Press Release On Shamrock-Ortiz 3 Ratings Record

0

Press Release:

TITO ORTIZ-KEN SHAMROCK III DRAWS KNOCKOUT RATINGS

FOR SPIKE TV

More Men 18-34 Watch Than MLB Playoffs On FOX

Over 4 Million Tune In To UFC Fight — Most Watched UFC Fight In History

New York, NY, October 11, 2006 — The final chapter in the long-running feud between UFC legend Ken “The World’s Most Dangerous Man” Shamrock and Tito “The Huntington Beach Bad Boy” Ortiz achieved record ratings for Spike TV and the Ultimate Fighting Championship. The two hour live UFC fight card on Tuesday, October 10 (8:00-10:00pm ET/PT) from the Hard Rock Live at the Seminole Hard Rock Hotel & Casino in Hollywood, Fla. drew 4.2 million viewers, topping out at 5.7 million from 9:30pm-9:45pm. The two-hour event drew an impressive 500,000 more Men 18-34 head-to-head against the MLB playoffs on FOX (1.6 million — 1.1 million). Ortiz won the main event with a first-round knockout over Shamrock.

Overall, the fight card drew a 3.1 household rating (2.8 million homes), 4.46 M18-49 (2.4 million), and a 6.0 M18-34 (1.6 million).

“The fact that more young guys have chosen to watch this huge UFC fight over the baseball playoffs speaks volumes on the rising popularity of the UFC and mixed martial arts in America,” says Kevin Kay, General Manager, Spike TV.

“Last night was a turning point for the UFC. This will further drive the evolution of mixed martial arts into a mainstream sport,” said Dana White, President, Ultimate Fighting Championship.

Among the ratings highlights include:

Spike TV drew more Men 18-34 (1.6 million), than anything on television (broadcast or cable) on Tuesday, October 10

The fight in the 8-10pm timeslot for Spike TV was up +722% with Men 18-34, +942% M18-24, and +652% M 25-34 versus a year ago.

The 9:30-9:45 quarter hour drew a 9.7 rating with M25-34 and an 8.0 M18-34

The previous most watched UFC fight was 2.8 million on June 24 for the finale of The Ultimate Fighter 3. The previous highest quarter hour ever for a fight was 3.4 million.

Highest ratings for a primetime night (8-11pm) for M18-34 and M18-49 in Spike TV history (UFC fight and Scream Awards).

Largest one-day tally of unique visitors to spiketv.com in network history — 117,000

Spike TV, the first network for men, is available in 90 million homes and is a division of MTV Networks. MTV Networks, a division of Viacom International Inc.

DISCUSS THIS NEWS IN THE MMANEWS.COM FORUMS >>

Latest MMA News

video

UFC 212 Free Fight: Claudia Gadelha vs. Jessica Aguilar

Flash back two years in this UFC 212 fight primer as Claudia Gadelha takes on Jessica Aguilar. Gadelha will meet Karolina Kowalkiewicz in the co-main...
Georges St-Pierre GSP Zahabi

Georges St-Pierre Reveals Eye Injury as Reason for Fight Delay

Georges St-Pierre suffered an eye injury earlier this year, which is why he cannot fight until later in 2017. St-Pierre, speaking at the C2 Montreal...
video

Unbeaten Featherweights Brian Ortega, Renato Moicano Set for UFC 214

A pair of unbeaten fighters with six career Octagon wins will square off at UFC 214, as Brian Ortega meets Renato Moicano. Ortega (11-0) hasn't...
video

UFC 211 Result Change: Cortney Casey Victory Overturned

Cortney Casey's decision win over Jessica Aguilar is no more, as the Texas Department of Licensing and Regulation has overturned the result. Casey and Aguilar...
Roy Nelson

Roy Nelson Signs With Bellator, Targeted For Fall Debut

Roy Nelson is no longer with the Ultimate Fighting Championship (UFC). "Big Country" had been with the UFC since 2009. His bout with Alexander Volkov was...
Shannon Knapp

Shannon Knapp on UFC Adding Women’s Flyweights: ‘I Couldn’t be More Pleased’

Shannon Knapp isn't feeling slighted with the addition of the Ultimate Fighting Championship's (UFC) women's flyweight division. Knapp, who is the Invicta FC President, told...
Ben Askren

ONE Championship: Ben Askren Remains Unbeaten, Submits Agilan Thani

Over in Singapore Friday morning, former Bellator champion Ben Askren kept his unbeaten record intact, submitting Agilan Thani in the co-main event of ONE...
video

UFC 213: Jordan Mein’s Career Resurgence Continues vs. Belal Muhammad

Jordan Mein's post-retirement run inside the Octagon continues this July, as the 40-fight veteran takes on Belal Muhammad at UFC 213. Mein (29-11) has gone...
video

First Fight Signed for UFC 216 Between Gavin Tucker, Rick Glenn

The UFC's debut in Edmonton has an official bout, as Gavin Tucker welcomes Rick Glenn to Canada at UFC 216. Tucker (10-0) scored an upset...
Conor McGregor

Stephen Espinoza Wants Conor McGregor vs. Floyd Mayweather This Fall

If Conor McGregor and Floyd Mayweather throw down, the ideal timing for all parties involved would be early fall. The buzz surrounding a potential boxing...