UFC 105 Tops Strikeforce In Young Men Category TV Ratings

0

“UFC 105: COUTURE VS VERA” ON SPIKE TV DELIVERS MORE YOUNG MEN THAN STRIKEFORCE ON CBS

Tape Delayed Telecast of “UFC 105” Bests Live Saturday, November 7 Presentation Of “CBS Saturday Night Fights” In Key Demographic

Young Male Viewers Continue To Drive Spike TV And The UFC
As Network Telecast Ranks #1 In Men 18-34 Among Broadcast and Cable TV For Saturday, November 14

New York, NY, November 18, 2009 — The first ever UFC card on Spike TV featuring Randy “The Natural” Couture drew an average audience of 2.9 million viewers on Saturday, November 14 (8:00 — 11:00 PM). Emanating from a European UFC attendance record setting MEN Arena in Manchester , England , the tape delayed presentation of “UFC 105” outrated the LIVE broadcast “CBS Saturday Night Fights” and the Strikeforce debut of Fedor Emelianenko on Saturday, November 7 (9:00 — 11:24 PM, ET/PT) in every key male demographic:

P 18-34 by 30% (UFC 105 2.37, CBS Saturday Night Fights 1.82)
M 18-34 by 49% (UFC 105 3.45, CBS Saturday Night Fights 2.32)
M 18-24 by 73% (UFC 105 2.99, CBS Saturday Night Fights 1.73)
M 25-34 by 37% (UFC 105 3.78, CBS Saturday Night Fights 2.76)
M 18-49 by 16% (UFC 105 2.84, CBS Saturday Night Fights 2.45)

The telecast’s stellar M 18-34 rating and delivery (994,000 viewers) outperformed anything else on television, broadcast or cable on November 14, including heavy sports competition from college football. The telecast peaked at 3.7 million viewers during the main event, a light heavyweight bout between Couture, the UFC Hall of Famer, and his opponent, Brandon “The Truth” Vera.

Overall, the Spike telecast reached 2.9 million people with a 3.45 rating Men 18-34 (994,000), a 2.84 rating in Men 18-49 (1.6 million), and a 1.9 HH rating.

Couture prevailed in a classic matchup of grappler against striker, as his Greco wrestling ability and experience helped him earn a very close decision against Vera and his arsenal of Muy Thai strikes. The night’s co-feature pitted the UK ‘s Dan Hardy against Mike “Quick” Swick with number one contender in the welterweight division at stake. Hardy did not disappoint the partisan crowd as he put on a dominating performance en route to a unanimous decision, setting up a matchup with Georges St. Pierre down the line. Also on the card, Michael Bisping, fighting in his hometown of Manchester , utilized an extremely effective ground and pound strategy to defeat Denis Kang via TKO in the second round of their middleweight showdown.

The action-packed undercard also featured the two “The Ultimate Fighter: United States vs. United Kingdom” champions in action, with lightweight winner Ross Pearson scoring a TKO win over Aaron Riley in the second round of their bout, and welterweight winner James Wilks falling to Matt Brown via TKO in the third round of their matchup.


Sports Betting

LATEST NEWS

UFC 209 Countdownvideo

Video: Full “Countdown” Show For UFC 209 Featuring Main Event & Co-Main Event Fighters

The full UFC 209 "Countdown" episode has been posted. FOX Sports 1 (FS1) aired the show on Sunday night (Feb. 26). The official YouTube channel...
Khabib Nurmagomedov Russia

Khabib Nurmagomedov’s Father Says His Son Has 1.5 Years Left of Fighting

Khabib Nurmagomedov doesn't have much time left inside the Octagon if his father gets his way. "The Eagle" has his sights set on UFC 209...
LFA 5 Highlightsvideo

LFA 5 Highlights: Adam Townsend Survives & TKOs Marcus Edwards

AXS TV Fights has rolled out the LFA 5 highlights. This past Friday night (Feb. 24) Legacy Fighting Alliance (LFA) held its fifth event since...
Floyd Mayweather

Floyd Mayweather: ‘Once Conor McGregor Speaks to The UFC, we Can Make Fight Happen’

Floyd Mayweather insists that he's his own boss, but Conor McGregor is not. As much as McGregor and Mayweather would like to do battle in...
Frank Mir

Frank Mir Discusses How he Met Former UFC Matchmaker Joe Silva

Frank Mir remembers the first time he met retired Ultimate Fighting Championship (UFC) matchmaker Joe Silva. Mir, who ended up being a UFC heavyweight champion,...