Meanwhile according to the Wrestling Observer Newsletter, the UFC‘s internal discussions indicate that UFC 91 drew 1,010,000 buys. The company is reportedly hoping that late buys will push the event to an all-time company record number of buys. The current mark is 1,050,000 set by UFC 66. However, Dave Meltzer cautions that the number is not yet official and recalls similar reports out of the company following UFC 71. That event ultimately posted 675,000 buys.
It appears Brock Lesnar is going to make the UFC a ton of money as it seems the new Heavyweight Champion has the MMA drawing power of a Tito Ortiz. Like him or not you can expect to see the big man around for a long time to come.