White made waves when he hinted that “Zuffa Boxing” is more than a logo on a t-shirt. White wore the shirt in the buildup to Floyd Mayweather vs. Conor McGregor. He had been mum on what it meant to the media.
During a recent appearance on the Jim Rome podcast, White said he isn’t shy about entering the boxing business (via MMAFighting.com):
“I just know how good we are at what we do, and I know we’re better than pretty much everybody else out there. I think that the guys who are involved in boxing, the fighters, would enjoy being under this umbrella and fighting for us, and yeah, I do think would could do it better than everybody else does. So what the hell, why not give it a shot?”