SBG Ireland headman John Kavanagh isn't losing sleep over calls for him to be terminated following UFC star Conor McGregor's recent struggles.

Kavanagh has most recently been the target of UFC commentator and former fighter Michael Bisping, who called for Kavanagh to be let go by McGregor's inner circle.

It all started when Kavanagh seemed more jovial than many believed he should've been after McGregor suffered a TKO loss via doctor's stoppage to Dustin Poirier at UFC 264. Bisping went as far as to say that Kavanagh should be "fired immediately" after his reaction.

During a recent interview with The Mirror, Kavanagh responded to Bisping's comments along with overall calls for him to step aside as McGregor's coach.

"I wouldn't say I was hurt, I wasn't going, 'Oh, no, Bisping said something', that's his opinion and everybody is welcome to their opinion," Kavanagh said. "I'm always self-critical but if I'm being 100 percent honest, it'll be the people closest to me saying something - I have a lot of very honest people around me - that'll be what makes me really stand up and think.

"So look, things are looking up and to Bisping I'd say 'thanks very much for the constructive criticism', keep it coming and we'll keep trying to improve."

Kavanagh also feels that Bisping's remarks are an example of a larger pattern of SBG Ireland being held to a different standard because of McGregor's fame.

"So we're judged under a different set of rules to everybody else, and that's fine because we also get a lot of benefits from the 2,000lb gorilla that is Conor," Kavanagh said.

"We get a lot of attention here, lots of great opportunities, my fight team gets to be involved with big shows.

Conor McGregor, John Kavanagh Have Worked Together For Years

McGregor has been at SBG Ireland with Kavanagh since before he became one of the UFC's biggest superstars. His time with the gym stems from his title wins in Cage Warriors before ultimately making the move to the UFC.

McGregor hasn't won in the Octagon since his first-round finish over Donald Cerrone at UFC 246. He has lost three of his last four fights overall, with defeats to Khabib Nurmagomedov and Poirier(2).

As of now, it seems like McGregor doesn't have any plans to move away from his roots with Kavanagh and SBG Ireland. As he gets ready to make his UFC return in 2022, he'll look to get back in the win column with Kavanagh in his corner.

What are your thoughts on John Kavanagh's response to Michael Bisping?